Friday, April 24, 2009

Dainese visited the Sea Otter Classic 2009


In partnership with BTI (www.bti-usa.com), their cycling line U.S. distributor, Dainese's crew attended the great mountain-bike event at Laguna Seca/Monterey last weekend.

For 2009 Dainese is reinforcing and re-focusing it's presence in the MTB industry in the U.S. and hope that its name will be synonim to performance and protection in gravity once again. Building on a strong history that saw Dainese reach the top of World mountain-biking competition in the '90's with riders like Nicolas Vouilloz and Anne-Caroline Chausson, the brand has strategically partnered with BTI in order to strengthen its presence in the gravity segment.